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Veering from the traditional presentation methods usually employed by presenters at their club meetings, members of the Future Marketers' Association (FMA) at the University of Technology (UTech) were treated to practical tips and hands-on experience during a marketing challenge activity hosted by Digicel, one of the club's major sponsors.
< p>It was a day of innovation and fun as schools gathered at the Hope Zoo for a Scotiabank-sponsored innovation camp. Almost 100 students from nine high schools got together to take on the challenge of 'Making Future Banking Easier' - developing innovative and smart ideas, application gadgets, products or services aimed at encouraging customers to embrace alternative banking channels via online and mobile banking and automated...